Biden allies ‘raising $10m’ to to fight Trump’s social media machine

A pro-Biden super PAC is said to be raising millions to fight the social media battle with Donald Trump – after a series of unflattering Biden videos were released from the former president’s camp.

The videos have amassed millions of views as Trump seeks to highlight Biden’s age, despite only being three years younger than his rival.

The super PAC Future Forward USA Action, backed by the likes of Facebook co-founder Dustin Moskovitz and LinkedIn founder Reed Hoffman, is reportedly raising at least $10 million to try and help better understand the algorithms that are helping Trump and his allies on social media platforms.

The plans also include collaborating with left-leaning influences to generate and spread new content online, two sources familiar with the plans told Reuters.

Future Forward is currently focusing on vertical video platforms such as Instagram Reels, YouTube Shorts, and TikTok, the sources added.

«Future Forward is around to help solve problems, and TikTok is a problem, and the group is reasonably trying to solve that problem,» one of the Democratic sources told the outlet.

It was also reported by Reuters that Future Forward was joined by other Democratic groups like Way to Win and Hub Project last month at a hotel in Washington DC to host 140 influencers for an event called ‘Trending Up,’ which took place across three days.

The account ‘bidenhq’ currently has over 382,000 followers on TikTok after joining the app in February, whereas ‘realdonaldtrump’, who only joined the platform earlier this month, already has 6.5m followers.

Alongside crucial social media campaigning, Future Forward also allegedly intends to spend $250m on television and digital advertising throughout the campaign, the outlet added.